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Dear Email Marketers: Put a GIF on It

GIFs are everywhere. Love them or hate them, there’s no denying that they are a staple of modern communication in a...

Happy Digital Optimizer Appreciation Day!

Happy Digital Optimizer Appreciation Day! Yes that’s right, we invented our very own holiday to show our...

Visit Sticky at the Path 2 Purchase Expo!

Sticky will be at the Path 2 Purchase Expo in Rosemont, Illinois and would love to see you there! 

Visit Sticky at dmexco in Cologne

Sticky will be at dmexco in Cologne and would love to see you there! 

Is Your Video Good or Bad? Look at its Emotional Signature!

You can tell if a video is good or bad, and predict how it will perform after release, by looking at its emotional...

Why An Objective Test for Videos is Important

The old cliche about marketing, “Half of my marketing dollars are wasted, I just don’t know which half,” rings...

Sticky Helps Marketers Solve the Mystery of Video Engagement

New Emotion Recognition Technology Adds Another Layer of Behavioral Analysis to Help Video Creators Reach Customers

Surprising Biometric Results on Melania Trump Speech

The most viral piece of news from the past two days is that first lady hopeful Melania Trump plagiarized a speech...

Visual Engagement Metrics: Your Optimization Secret Weapon

 

How WiredUK Wins With Joy

We liked WiredUK’s presentation so much at the Cannes Lions Festival, we decided to run their content through our...

What Makes Pixar’s Finding Dory Trailer Tick

Pixar is known for its heart-wrenching sequences, so we ran their Finding Dory trailer through our platform to...

What People Really Think about the New Jon Bon Jovi DirecTV Commercial

Bon Jovi recently starred in a commercial for DirecTV’s new “72 Hour Rewind” feature, which allows users to watch...